First forays into putting down roots.

We are further extending the tendrils of our company, and have been accepted into the exciting Climate-Kic accelerator at the Edinburgh Centre for Carbon Innovation (ECCI). The ECCI brings practitioners from business, finance and public sector together to help cultivate and nurture ideas into being to create a better future.

This opportunity will help provide the connections and research to truly investigate and create a company which offers an ethical investment, and is committed to a sustainable future.

Germination success: the CloudForest adventure begins!

Important news first, as evidenced by the photo, we are pleased to announce that the seeds have not rejected their Scottish soil adventure and have started to germinate.

Other important news, we are also pleased to announce that CloudForest is sprouting; we have been awarded funding from Innovate UK, an agency designed to drive science and technology innovations, to conduct a thorough business model design process. This opportunity gives us the space and time to full explore how crowdfunding can be utilised, and delivered, and indeed investigate how and what you, the investor, want crowdfunding to deliver.

As part of this process, we will also be working closely with Cambridge University Centre for Industrial Sustainability. With whom, funnily enough, we will be working with to help design sustainable business opportunities, and how these can be adapted to a crowdfunded business model. As an agency, they have worked with over 200 organisations and we are really looking forward to tapping into their expertise.

As previously mentioned, we want CloudForest to work for the investors, and for them to shape the how, where and why of our investments in forestry. So, as part of this place, watch this space for surveys and other activities where you can take part and help shape our future, and of course sign up for our newsletter.

CloudForest

Not to be confused with the constant low flying cloud cover of certain sub-tropical forests, but instead we are a company looking to draw upon the characteristics of cloud computing to open up investment in Forestry.

Trees, forests and woodlands hold a particular lure in people’s imaginations: they are the resting place of tree houses, ambushes and wildlife, alongside providing inspiration and subject of many a poem by William Blake, Rudyard Kipling and Robert Frost to name a few; William Wordsworth, Rumi and John Keats to name a few more. They are also the source of, on average, 55 hospitalisations a year and the subject of an ambitious target by the Scottish Government who are looking to increase woodland by 100,000 ha by the year 2022.

Forestry offers a great deal as an investment opportunity: there are ecological possibilities, as well as an existing UK market for carbon sequestration; in addition the UK is the third largest importer of forest products after China, and Japan, importing just under £10 billion each year.  As a company, we are geared towards empowering these opportunities and benefits to a wider group of people, who are currently excluded from the market.

To do so we are exploring how we can use crowdfunding to open up the market, and create this investment, which if you will excuse the pun, you can watch grow. Literally.

We would love to have your help and support being a part of CloudForest’s growth. Subscribe to our mailing list, to ensure you keep up to date with our perennial growth. Your contributions will form an essential part in the direction of the company and its future.

To mark the creation of our company, with a tree metaphor of our very own, we have planted redwood seeds, which were a present brought back from California almost 20 years ago.  So stay tuned to see how they progress.

Here’s to an exciting future of crowdfunded forests!